Meet Sydney

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Hi, I’m Sydney. I’m a strategic copywriter currently contracted with leading tech companies for AI training while specializing in fitness and e-commerce copywriting.

What makes me different? I don't just research your industry, I've worked in it. As a certified personal trainer and sports nutritionist, I bring authentic expertise to fitness and wellness content.

With 7+ years of experience across a wide variety of industries, I create content that drives real results. Recent achievements include AI content optimization for top tech companies, marketing campaigns for major e-commerce brands, and SEO content that increased organic traffic by 52%.

Whether you're launching a coaching program, optimizing product descriptions, or need someone who understands your tech platform, I help you communicate your value in a way that converts.

Why Work With Me

Whether you’re launching a digital product, scaling your coaching business, or need help explaining complex concepts, clients and in-house agencies say they choose me because:

  • I bring authentic industry expertise. No need to explain jargon or context across fitness, tech, or e-commerce

  • I keep your voice intact while sharpening your message for maximum impact

  • I take your raw ideas and turn them into polished, strategic copy that converts

  • I’m reliable, responsive, and easy to work with 

  • I understand both technical requirements and business goals

Credentials & Experience:


  • 7+ years as a professional writer and content strategist

  • In-house marketing copywriting

  • Lead content writing and creation

  • AI Training Contractor

  • MFA in Creative Writing

  • Certified Personal Trainer (ISSA)

  • Certified Sports Nutritionist (ISSA)

  • Lagree Fitness Level 2 Instructor

Why You Should Hire Sydney:


I bring 7+ years of experience writing high-converting content for wellness brands, fitness platforms, e-commerce retailers, and tech companies. I've worked in-house, on remote teams, as a freelancer, and as a contractor, so I know how to hit the ground running, adapt quickly to your established voice, and deliver copy that moves the needle. 

Whether it's SEO blog strategy, product page optimization, email marketing, or prompt engineering for AI tools, I focus on content that supports your goals. 

I'm dependable, detail-oriented, and easy to work with. I deliver strategic copy on time and communicate clearly throughout the process. If you're looking for a writer who will jump in and make an immediate impact, let's talk.